Aquamax is the rich, skin-soothing emollient range that protects even the most delicate dry skin. Feel the difference for yourself…

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Offers maximum hydration…

Specifically designed 1) to help soothe & hydrate and 2) for use in eczema, psoriasis and other dry skin conditions, Aquamax is 100% free of sodium lauryl sulphate (SLS), the heavy-duty detergent still commonly used by some of the best-known skincare brands.

Our gentle formula means it’s okay for your whole family to use and it’s more affordable than many rival emollients too. Available now at your local pharmacy or on prescription direct from your GP.

Latest Blog Stories

AquaMax- 2017 Patient Survey Results

Patient Surveys Conducted in 2017: Total of 1720 patients 87% of total Patients surveyed are itching less 81% of people questioned purchased their emollients OTC. 1 61% patients surveyed are using les

Almost half of adults would avoid intimacy with people with eczema

People with eczema pay a heavy price for their skin condition when it comes to intimate relationships, according to an independent new survey.  Almost half of the men polled1 confessed they would fin

I am using your cream and it's been a lifesaver. So soothing and easy to rub into already inflamed, delicate skin. I'd recommend it to anyone with a dry skin condition where you want it to last all day.


RT @eczemasupport: Evidence based eczema information, practical advice and news Tweets by patient w eczema in partnership w NHS health car… Fri Mar 31 09:31:17 -
RT @eczemasociety: @eczemasociety has launched new #teensbooklet download free at or order 1 free copy at https://t… Fri Mar 31 08:23:02 -
Almost half of adults would avoid intimacy with people with eczema. To find out more, read #eczema Tue Mar 14 13:30:26 -